First Drive: 2010 Kia Forte

The Forte is technically the successor to the Spectra, but it is really so much more than that. This time, Kia decided to leave the help of the rocked-out Soul hamsters behind and instead concentrate on product, not marketing – though we do like the hamsters. The main competitors in the segment include the Honda Civic, Toyota Corolla and Mazda Mazda3 and when you add in the secondary targets of the Ford Focus and Chevrolet Cobalt, it shows why anyone would need to strike hard when attempting to show up as a seriously dominant player that sells on more than just low prices.

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2010 Kia Forte
The all-new Forte is replacing Kia's best-seller, the Spectra, in the company's lineup for 2010. Can this smartly designed sedan grab more market share from the likes of the Honda Civic, Toyota Co ...

Introduction
It seems like just yesterday that Kia was fielding quirky offerings like, well, the previous-generation Sorento, a traditional body-on-frame SUV that never really caught on in America. But this co ...

Music that Moves
Kia Forte comes with a standard four speaker AM/FM/CD/MP3 audio system outfitted with SIRIUS Satellite Radio capabilities with three months complimentary service². Standard on all models is a ...