ACCESSORIES

Kia said that the worst thing that could happen to the Soul is if it went “niche” — as in, if only computer repair technicians bought them. Helping their mission to get a Soul into the driveway of every buyer holding a check for 17-large is an aggressive marketing campaign that includes strange teaser commercials, and a boatload of accessories.

These include, but not limited to: a vinyl dragon that wraps around the Soul, a performance exhaust, lowering springs, q sport shifter, alloy wheel upgrades and chrome mirror caps. They hope buyers will be tempted into making their car a little more individual with dealer-installed upgrades, to further separate themselves from other owners.

    See also:

    Safety belts
    Pre-tensioner seat belt (if equipped) Your vehicle is equipped with driver's and front passenger's pre-tensioner safety belts. The purpose of the pre-tensioner is to make sure that excess slack ...

    Remote keyless entry
    Remote keyless entry system operations Lock (1) All doors (and tailgate) are locked if the lock button is pressed. If all doors (and tailgate) are closed, the hazard warning lights will blink ...

    Immobilizer system
    Your vehicle is equipped with an electronic engine immobilizer system to reduce the risk of unauthorized vehicle use. Your immobilizer system is comprised of a small transponder in the ignition k ...