ACCESSORIES

Kia said that the worst thing that could happen to the Soul is if it went “niche” — as in, if only computer repair technicians bought them. Helping their mission to get a Soul into the driveway of every buyer holding a check for 17-large is an aggressive marketing campaign that includes strange teaser commercials, and a boatload of accessories.

These include, but not limited to: a vinyl dragon that wraps around the Soul, a performance exhaust, lowering springs, q sport shifter, alloy wheel upgrades and chrome mirror caps. They hope buyers will be tempted into making their car a little more individual with dealer-installed upgrades, to further separate themselves from other owners.

    See also:

    Immobilizer system
    Your vehicle is equipped with an electronic engine immobilizer system to reduce the risk of unauthorized vehicle use. Your immobilizer system is comprised of a small transponder in the ignition ...

    Storage compartments
    These compartments can be used to store small items required by the driver or passengers. CAUTION: • To avoid possible theft, do not leave valuables in the storage compartments. • Always ke ...

    Hazard warning flasher
    The hazard warning flasher should be used whenever you find it necessary to stop the vehicle in a hazardous location. When you must make such an emergency stop, always pull off the road as far ...