ACCESSORIES

Kia said that the worst thing that could happen to the Soul is if it went “niche” — as in, if only computer repair technicians bought them. Helping their mission to get a Soul into the driveway of every buyer holding a check for 17-large is an aggressive marketing campaign that includes strange teaser commercials, and a boatload of accessories.

These include, but not limited to: a vinyl dragon that wraps around the Soul, a performance exhaust, lowering springs, q sport shifter, alloy wheel upgrades and chrome mirror caps. They hope buyers will be tempted into making their car a little more individual with dealer-installed upgrades, to further separate themselves from other owners.

    See also:

    Powertrains and Performance
    The standard engine on the LX is a 2.0-liter, inline four-cylinder engine. It generates 140 horsepower and 136 pound-feet of torque and is mated to either a five-speed manual transmission or a fou ...

    Standard Kia Safety Features
    Kia Soul continues to offer the same high level of standard safety equipment as all Kia vehicles, with features such as front seat active headrests, dual front advanced airbags, front seat-mounted ...

    Interior Design and Special Features
    Despite its modest pricing, the 2009 Kia Sorento exhibits solid build quality with decent interior materials. The front seats are comfortable and controls are simple enough, but the overall look a ...